Mr. Shobhan Mittal, Executive Director, Greenply Industries Ltd. talks exclusively to Modern Woodwork about Indiawood 2012 Er their MDF Plant.
Can you explain the significance of the new Engineered Panel business for Greenply and the advantages for MDF end users?
Greenply’s entry into the manufacture of Medium Density Fiberboards (MDF) has been in response to the fast-changing dynamics in the building & construe-industry in India, which has seen an unparalleled growth in demand for intend infrastructure products in the recent years. While wood based panels like plywood and block boards have been traditionally the preferred choice of users in India strictness in Govt. licensing norms due to environmental concerns, have left the-trade and users with a looming situation of limited supply. It leaves them with n option but to have a more open approach for more sustainable and qualitatively viable engineered panel substitutes like MDF.
Greenply, has always believed in staying ahead of the times and foreseeing changes in market dynamics to be prepared for the future. The launch of Green Panelmax MDF has been part of this strategy and has seen the company invest in a state-of-the-art MDF plant at Pantnagar, Uttarakhand where world-renowned European technology has been invested to create a one of a kind manufacturing facility in India.
Sourced from renewable, agro-forestry resources, MDF is more eco-friendly, economical, durable, easy-to-use and a time saving, infrastructure panel product and has enjoyed a marked popularity internationally in developed countries over several decades. The high utilization of raw materials, to the tune of 50% higher than plywood, as well as the highly automated process of manufacturing it, has made MDF an apt choice of panel for the wood based panels industry, worldwide. In India too, we are fast moving towards the same trend with the growing use of MDF in industries ranging from furniture and interiors to handicrafts, toys, gift items, photo-frames etc, to name a few. In shoe heels, gift items etc. industries, which will undoubtedly create a huge demand for MDF.
Can you explain the significance of the new Engineered Panel business for Greenply and the advantages for MDF end users?
Greenply’s entry into the manufacture of Medium Density Fiberboards (MDF) has been in response to the fast-changing dynamics in the building & construe-industry in India, which has seen an unparalleled growth in demand for intend infrastructure products in the recent years. While wood based panels like plywood and block boards have been traditionally the preferred choice of users in India strictness in Govt. licensing norms due to environmental concerns, have left the-trade and users with a looming situation of limited supply. It leaves them with n option but to have a more open approach for more sustainable and qualitatively viable engineered panel substitutes like MDF.
Greenply, has always believed in staying ahead of the times and foreseeing changes in market dynamics to be prepared for the future. The launch of Green Panelmax MDF has been part of this strategy and has seen the company invest in a state-of-the-art MDF plant at Pantnagar, Uttarakhand where world-renowned European technology has been invested to create a one of a kind manufacturing facility in India.
Sourced from renewable, agro-forestry resources, MDF is more eco-friendly, economical, durable, easy-to-use and a time saving, infrastructure panel product and has enjoyed a marked popularity internationally in developed countries over several decades. The high utilization of raw materials, to the tune of 50% higher than plywood, as well as the highly automated process of manufacturing it, has made MDF an apt choice of panel for the wood based panels industry, worldwide. In India too, we are fast moving towards the same trend with the growing use of MDF in industries ranging from furniture and interiors to handicrafts, toys, gift items, photo-frames etc, to name a few. In shoe heels, gift items etc. industries, which will undoubtedly create a huge demand for MDF.
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